647.317.3889

heyyou@cm1.ca

Rebecca Brown, Executive Director, Content Strategy, Entrinsic

Rebecca is unhealthily fixated on creating social media experiences that make people talk. Her expertise is in creating and amplifying social content, ensuring that the right people, at the right time, in the right place, are served compelling content seamlessly.

Rebecca was a pioneer in the “mom blogger” space and her years of experience as a web publisher and community owner inform her approach to client work. Her close relationships with media and online communities plays a critical role in helping clients succeed. As the Executive Director of Content Strategy at Entrinsic and the President of Rec Room, Rebecca works closely with clients including Old Navy, RBC and McCain on content and influencer strategies, with a focus on events that connect the online and offline worlds. Rebecca is a contributor to The Grid, National Post and Today’s Parent Magazine and the Festival Director for Social Media Week Toronto.
SESSION DETAILS

Topic

Data Driven Community Management

Date

November 14th, 2013

Location

The Second City: 51 Mercer St. Toronto, ON

Twitter Handle

@entrinsic